August 8, 2022
Impact investors typically rely on output measurements, such as total capital invested or number of people served, to assess their impact. But it's harder for investors and their investees to sustainably capture outcome data that assesses actual improvements in customers' lives. Spencer MacColl at Kiva shares data from Kiva's annual impact measurement survey, which reflects the current measurement practices and challenges of the microfinance institutions and other social enterprises Kiva supports. He explores the lessons these findings offer to impact investors and others who are working to design more effective measurement practices.








