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The Overlooked Needs of India’s SMEs: Why Knowledge, Emotional and Relationship Capital are Key to their Pandemic Recovery and Long-Term Competitiveness
Small and medium-sized enterprises (SMEs) in India – and around the world – have been harshly impacted by the COVID-19 pandemic. According to Samir Sathe at Wadhwani Advantage, these enterprises will need new sources of competitive advantage – including knowledge, emotional and relationship capital – if they hope to recover and grow. He explains why these alternative forms of capital are essential to running a small business, and explores how current learning and development efforts are falling short in meeting SMEs' unique needs.
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