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Flipping the Script: Why Small and Growing Businesses Should Lead the Researchers – Not the Other Way Around
All too often, global development research hinges on the interest of researchers, rather than the knowledge needs of small and growing businesses and their impacted communities. This can leave entrepreneurs with plenty of reports, but no practical tools for continuing to collect and use data themselves. Analysts at the William Davidson Institute, Gente Del Futuro, Practical Action and ANDE propose a better approach: letting small businesses lead the way.
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