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A Pandemic Response Based on Listening: Leveraging Customer Interviews to Understand COVID-19’s Impact in the Developing World
As COVID-19 spread around the world early this year, there was a flurry of data about its impact. But nearly all of it was gathered via online surveys, which omitted the 50% of the global population that lacks internet access. 60 Decibels responded by launching phone surveys with over 10,000 people in 13 developing countries to discuss their challenges and unmet needs. Kat Harrison discusses what they found.
- Categories
- Coronavirus, Impact Assessment
