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Delivering Family Planning to Rural Customers: Are Mobile Pharmacies ‘Just What the Doctor Ordered’?
Pharmacies serve as key access points for family planning products in many emerging markets. In countries like Malawi, the number of pharmacies has ballooned by nearly 100% in the past 10 years. Yet it can be difficult to run a sustainable pharmacy business, especially in rural areas. Andrea Bare and Erika Beidelman at the William Davidson Institute discuss potential solutions – including an innovative mobile pharmacy – based on conversations with Malawian entrepreneurs.
- Categories
- Health Care, Telecommunications
