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Why Gyms Love January: Leveraging Behavioral Economics for Financial Health
People are famously irrational when it comes to financial matters. We can't seem to resist wasting money on things that we know aren't beneficial. Why do we make self-defeating financial decisions, and how can we be persuaded to change them? Evelyn Stark, financial inclusion lead at MetLife Foundation, discusses the ways financial service providers are leveraging behavioral science to help their clients spend less and save more, in the latest NextBillion podcast.
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