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The Power of SMS: How Simple Texts Can Provide a Lifeline for Farmers
Last month, nearly 3,000 coconut farmers in Mindanao received a text from FarmerLink warning that conditions were ripe for infestation by two devastating insect pests, allowing them to take preventive action. That's just one way SMS messages are being used by FarmerLink, a rural advisory service formed by Grameen Foundation and other partners. The foundation's Gigi Gatti explains how the project, which also connects farmers with buyers and other services, is impacting smallholders 18 months after its launch.
- Categories
- Agriculture, Technology
