-
Mobile Money Meets Microcredit: Three Key Decisions in Taking a Concept from Design to Pilot
SAJIDA Foundation in Bangladesh is using evidence from data analytics, business case analysis and client research to improve cross-selling as part of the OPTIX project. Three key evidence-based programmatic decisions were necessary to take a new mobile financial service-based microfinance initiative from the design table to being piloted in the field.
- Categories
- Finance