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Banks Challenge M-PESA in Kenya: What their emergence could mean for the world’s leading mobile money market
Since its launch in 2007, Safaricom’s M-PESA has dominated Kenya’s mobile money market. However, new data from the Helix Institute of Digital Finance shows that this now seems to be changing, as banks are taking a growing slice of the pie. Helix explores why this could be a positive development for customers – and for the overall market.
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- Uncategorized
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Disrupting Markets, Building Brands: Achieving scale at the BoP is anything but business as usual
It might be difficult to achieve scale in health care businesses in emerging markets, but it’s possible. Or at least that’s what Amitava Chattopadhyay, the GlaxoSmithKline chaired professor of corporate innovation at INSEAD, says. And he’s got examples to prove it.
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- Health Care
