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Human-Centered Design – Common Aspirations, Uncommon Action: Second iteration of the Acumen/IDEO.org course is after social change doers
Acumen and IDEO.org are partnering for a second time to offer Human-Centered Design for Social Innovation. The seven-week course is based on the fundamental belief that gaining a deep understanding of the needs, hopes, and aspirations of potential customers and the lives they live yields incredible inspiration for new solutions. Human-centered designers learn by doing and evolve their solutions based on real-time feedback.
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NexThought Monday – The Dark Side of Reverse Engineering
A key difference between reverse innovation and the earlier work on base of the pyramid strategy is the promise – even expectation – of large and profitable up-market migration for the innovations incubated in the underserved space. This thinking has upsides, and potentially, a very dark side.
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