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Knowing the Customer (Whether You’re a Social Startup or Ford): At the UM India Business Conference
At the UM India Business Conference Mark Fields, chief operating officer of Ford Motor Co., and Desh Deshpande is an Indian American venture capitalist and entrepreneur, discussed the intricacies of reaching new customers in emerging markets whether it’s a multinational company or a social enterprise.
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- Social Enterprise
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Directed Remittances: Are “free” in-kind transfers exciting enough to lure customers?
Remittances from migrant communities have huge social and economic impacts on emerging markets, accounting for over a third of GDP in some countries. But the market has only experienced incremental levels of innovation over the years. Now, according to Nate Gonzalez at Accion Venture Lab, more nuanced business models are emerging, including some that offer in-kind transfers like gift vouchers or bill payments rather than cash.
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- Uncategorized
