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Why We Need to Leverage Behavioral Design Early and Often
Base of the Pyramid customers, like any other consumers, are driven by behavioral economics. A recent study provide suggestions for incorporating insights from behavioral economics into the design of development programs and BoP-focused ventures.
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- Uncategorized
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Bi-Weekly Checkup – 3/1/13: What you may have missed and what we’re working on at NB Health Care
We’re launching a new regular feature at NextBillion Health Care – the Bi-Weekly Checkup. (Sorry for the obligatory medical pun – hey, it’s a health care blog…)
The Checkup has three main functions:
To highlight recent posts and news items that you might have missed, to explore new ideas, organizations and trends in global health and health-related social enterprise and to let you know about upcoming content on NBHC.- Categories
- Agriculture, Health Care, Social Enterprise