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Runa Tea’s Low-Calorie, High-Impact Model: With revenues reaching $1M Runa is generating income for 2,000 farming families.
A great-tasting, caffeine-containing, calorie-conscious tea WITH a sustainable environmental impact? I didn’t think such a product could exist until I looked into Runa Tea, one of the latest brands in the business with social impact space. Currently, Runa has revenues hovering around $1,000,000 annually and in turn is generating over $100,000 of direct income per year for 2,000 farming families. Founder Tyler Gage shares the inspiration behind the company.
- Categories
- Agriculture, Health Care, Social Enterprise
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NexThought Monday: Sharpening the Social Impact Lens: Why We Need a Broad, but Clear View on Impact Measurement
Despite the challenges, financial institutions can still work to understand the shape of their impact. One promising way is to organize activities around an issue, creating a social lens through which to contextualize and focus investing. From there, an organization can determine how they’re best able to address the issue, which in turn determines appropriate investing filters and social performance metrics. The case of investing through a gender lens is an encouraging example of this strategy, where investing organizes around women’s economic empowerment and access to quality healthcare.
- Categories
- Impact Assessment
- Tags
- impact investing
