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Understanding Competition at the Base of the Pyramid (Part 1)
Business targeting BoP consumers might fail if they neglect a key feature of business life: competition. Entering the market, business will find out that BoP consumers are normally not "unserved." They drink water, they eat, they treat illnesses, etc. Competition at the BoP can be a barrier - or a source of learning and collaboration.
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- Uncategorized
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NextThought Monday: A Perspective from Egypt – Iman Bibars of Ashoka Arab World
The events in Egypt have been unfolding quickly and it is hard to tell what the outcomes will be, particularly when judging from afar. We had the opportunity to talk to Iman Bibars, founder and head of Ashoka Arab World. She is enduring in Cairo and offers her perspectives on the historic uprisings - what led to them and what could be next.
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- Education
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- NGOs
