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  • Lisa Smith

    Jeffery Sachs, Video Games and Social Change

    Sachs recently discussed rapid economic convergence, or the ability of developing countries to narrow the income gap by absorbing technologies available from developed countries. Some have suggested that video gamers, who simulate life experiences while honing decision-making, could constitute a major untapped resource to assist in that mission.

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    Uncategorized
  • Luciana Aguiar

    Changes in the Behavior of the Brazilian BoP consumer

    To understand the current state of the Brazil’s social mobility, companies need to not only understand the differences between the segments that make up the base of the pyramid, but also consider the differences between regions and age groups. After all, 72% of the population in the Northeast region fits into the lower income classes.

    Categories
    Technology
    Tags
    Base of the Pyramid, data
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