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What’s in a Buzzword: Use and Misuse of “Bottom of the Pyramid”
Today, I read with interest an article from the Business Standard entitled “TutorVista Readies Indian Rollout; To Raise $15m to Address Bottom of the Pyramid.” Perfect for the NextBillion Newsroom, right? Perhaps not. TutorVista, a leading online education firm, matches...
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How To Succeed at the BoP: Know Your Customer
Today I’d like to highlight what I see as a frequently occurring theme in BoP business models, and an element that could make it or break it for companies that look to target BoP markets. Entrepreneurship is often cited as the critical component for small and medium-scale enterprises,...
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- academia
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Job Posting: Assistant Director for Social Entrepreneurship, NYU Stern School of Business
(Via JustMeans) Position: Assistant Director for Social Entrepreneurship, Berkley Center for Entrepreneurial Studies Location: New York, NY Organization: Stern School of Business - New York University Job Description: The selected candidate will work with the Associate Director to...
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